从"保底"走向"匹配":如何提升职教高考吸引力OA
From"Safety Net"to"Matching":How to Enhance the Attractiveness of Vocational College Entrance Examination?
职教高考制度的生命力取决于其能否真正赢得学生与社会的主动选择.学生报考行为究竟是出于避险性的"保底"策略,还是基于教育认同的"主动匹配",直接映射出职教高考的现实吸引力水平.基于科尔曼理性选择理论,采用混合研究方法研究发现:"保底"与"匹配"构成连续决策光谱且交织共存,但当前学生报考意愿更多由"保底"驱动,"匹配"虽有显现但尚未成为主流,这构成职教高考吸引力提升的核心瓶颈.价值感知是最强影响因子,其中"工具性价值"强化保底逻辑,"内在价值"驱动匹配逻辑;"三校生"与普高生、不同学业和家庭背景的学生在"保底—匹配"光谱上呈现系统性分化,反映出吸引力在不同群体间的不均衡分布.职教高考吸引力提升的核心在于推动学生从"保底"向"匹配"的主体性跃迁,政策设计应精准锚定价值塑造、分类优化选拔机制、系统构建支持网络,协同发力,实现职教高考从"被动接纳"向"主动向往"的质变.
The institutional vitality of vocational college entrance examination depends on whether it can truly win the active choice of students and society.Whether students'application behavior is driven by a risk-averse"fallback"strategy or by an educationally-identified"active matching"directly reflects the actual attractiveness of the examination.Based on Coleman's rational choice theory and employing a mixed-methods approach,the study finds that"fallback"and"matching"form a continuous decision-making spectrum and coexist interactively.However,current application intention is more driven by the"fallback"logic,while"matching"has emerged but is not yet mainstream,constituting a core bottleneck for enhancing its attractiveness.Value perception is the strongest influencing factor,among which"instrumental value"reinforces the fallback logic,whereas"intrinsic value"drives matching logic.Students from secondary vocational schools and regular high schools,as well as those with different academic levels and family backgrounds,show systematic differentiation on the"fallback-matching"spectrum,reflecting an uneven distribution of attractiveness across groups.The study suggests that the core for enhancing the attractiveness lies in promoting students'subjective transition from"fallback"to"matching".Policy design should synergistically focus on precisely anchoring value shaping,categorically optimizing selection mechanisms,and systematically building support networks,so as to achieve a qualitative change from"passive acceptance"to"active aspiration".
王秀秀;闫江华
上海工程技术大学工程教育发展研究中心(上海,201620)上海工程技术大学管理学院
社会科学
职教高考高职自主招生理性选择理论保底逻辑匹配逻辑学生报考意愿
vocational college entrance examinationindependent enrollment of higher vocational collegesrational choice theoryfallback logicmatching logicstudents'choice intention
《职业技术教育》 2026 (25)
65-72,8
2026年中国工程院科技战略咨询重大项目"世界工程教育中心发展战略研究"子课题2"我国工程教育效益与效率提升的关键问题研究"(2026-XBZD-022-02),主持人:朱高峰、李江2026年上海市教育科学研究一般项目"应用型高校卓越工程师核心能力构成及培养路径研究"(C202612),主持人:王秀秀
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