保健食品安全风险传导机制与治理对策研究——基于"风险源-传导路径-治理响应"的系统分析框架OA
Research on the Transmission Mechanism and Governance Strategies of Health Food Safety Risks——System Analysis Framework Based on"Risk Source-Transmission Path-Governance Response"
目的:剖析保健食品市场安全风险、销售渠道问题及监管漏洞,破解投诉举报"发现难、取证难、处置难"困境,构建覆盖线上线下的立体化投诉举报网络,完善社会共治格局、提升监管效能.方法:系统梳理保健食品市场质量风险点与直销、直播等问题渠道特征,分析消费者认知误区与现行监管短板,从认知、审查、监管、制度四个维度,设计包含数字化升级、社会协同、标准动态更新等内容的多维治理路径.结果:明确保健食品安全风险集中在有害物质超标、功效成分不合格、非法添加、掺杂掺假等方面,直销、直播等渠道因隐蔽性强成为问题重灾区,现行投诉举报渠道单一、维权路径模糊、管辖缺位,构建的四维治理框架可推动监管实现从末端处置到全周期防控、政府独奏到社会合唱、人工监管到数字赋能的三大转变.结论:该四维治理框架能填补渠道监管、维权保障、标准适配等制度空白,为保健食品市场实现规模增长与安全规范双目标提供核心支撑,助力行业在大健康产业中健康发展.
[Objective]To analyze the safety risks,channel-related problems and regulatory loopholes in the health food market,address the predicaments of difficulty in discovery,evidence collection and disposal in complaints and reports,build an all-dimensional online and offline complaint and reporting network,and improve the social co-governance pattern and regulatory efficiency.[Method]The study systematically sorted out the quality risk points and the characteristics of problematic channels such as direct sales and live streaming in the health food market,analyzed consumers'cognitive misunderstandings and the shortcomings of current supervision,and designed a multi-dimensional governance path including digital upgrading,social coordination and dynamic standard updating from the four dimensions of cognition,examination,supervision and institution.[Result]It is clarified that the safety risks of health food are concentrated in excessive harmful substances,non-compliant functional ingredients,illegal addition and adulteration;channels such as direct sales and live stream‐ing have become high-risk areas due to their strong concealment,and the current complaint and reporting chan‐nels are single with vague rights protection paths and lack of jurisdiction in relevant disputes.The constructed four-dimensional governance framework can drive three major transformations in supervision:from end-of-pipe disposal to full-cycle prevention and control,from government-dominated governance to social co-governance,and from manual supervision to digital empowerment.[Conclusion]This four-dimensional governance framework can fill the institutional gaps in channel supervision,rights protection guarantee and standard adapta‐tion,provide core support for the health food market to achieve the dual goals of scale growth and safety standardization,and promote the sound development of the industry in the big health industry.
陈晓媛;孙爱民;董蓬;孙晶;公为红;郭莹;郭东晓
山东省食品药品检验研究院/产业技术基础公共服务平台,济南 250101济南市历下区市场监督管理局,济南 250014山东省食品药品检验研究院/产业技术基础公共服务平台,济南 250101山东省食品药品检验研究院/产业技术基础公共服务平台,济南 250101山东省食品药品检验研究院/产业技术基础公共服务平台,济南 250101山东省食品药品检验研究院/产业技术基础公共服务平台,济南 250101山东省食品药品检验研究院/产业技术基础公共服务平台,济南 250101
保健食品市场监管安全风险四维治理数字化赋能
health foodmarket supervisionsafety risksfour-dimensional governancedigital empowerment
《中国食物与营养》 2026 (8)
63-69,7
山东省技术创新项目(项目编号:202350100442).
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