AIGC赋能下松阳古村落文旅品牌形象设计的路径探索OA

Under the broad context of digital technology and the integration of culture and tourism,the brand image design of ancient village cultural tourism is facing new opportunities.This paper analyzes the current development status and existing problems of the cultural tourism brand of Song yang ancient villages,explores the specific practical paths of empowering the cultural tourism brand image with AIGC,and points out the potential challenges that AI may encounter in practical applications.It provides a digital development path for the brand image of ancient village cultural tourism and promotes the sustainable and high-quality development of the cultural tourism brand of Song yang ancient villages.