适应需求新趋势新变化促进消费和投资良性互动OA
Adapting to new trends and changes in demand to promote sound interaction between consumption and investment
党的二十届四中全会提出要"坚持惠民生和促消费、投资于物和投资于人紧密结合,以新需求引领新供给,以新供给创造新需求,促进消费和投资、供给和需求良性互动".我国人均 GDP 已经超过1 万美元,模仿型排浪式消费阶段基本结束,消费拉开档次,个性化、多样化消费渐成主流.消费需求变化对投资提出了新要求,投资项目会从大体量、同质化、单一功能的大项目,转向差异化和融合型的示范性项目和"小而美"项目.为适应消费新趋势,需重视"软设施"投资和激发民间投资积极性.要以顶级IP 为核心,以文旅消费为牵引,以"软设施"投资为重点,以保障居民闲暇时间为条件,促进消费和投资良性互动,从而进一步释放内需潜力,增强国内大循环内生动力和可靠性.
The Fourth Plenary Session of the 20th CPC Central Committee proposed that we should"adhere to the close integration of improving people's wellbeing and boosting consumption,and investment in physical assets and investment in human capital,use new demand to guide new supply,create new demand with new supply,and promote sound interaction between consumption and investment,as well as between supply and demand".China's per capita GDP has exceeded 10 000 US dollars.The imitative and wave-like consumption stage has basically ended.Consumption has become stratified,and personalized and diversified consumption has gradually become the mainstream,which generates strong demand and great investment potential for investment in new forms of business,new models and new products.Changes in consumer demand have placed new requirements on investment.Investment projects will shift from large-scale,homogeneous and single-function major projects to differentiated,integrated demonstration projects and"small but beautiful"projects;more attention should be paid to to the investment in"soft infrastructure",and the enthusiasm of private investment should be better stimulated.Centering on top-tier IPs,led by cultural and tourism consumption,prioritizing investment in"soft infrastructure",and supported by guaranteed leisure time for residents,efforts to foster positive interaction between consumption and investment will further unlock the potential of domestic demand and strengthen the endogenous momentum and resilience of the domestic economic cycle.
王念;孔文豪;孙成龙;汪海建
国务院发展研究中心 市场经济研究所,北京 100010国务院发展研究中心 市场经济研究所,北京 100010国务院发展研究中心 市场经济研究所,北京 100010国务院发展研究中心 市场经济研究所,北京 100010
社会科学
新需求消费需求文旅消费"软设施"投资国内大循环
new trends in demandconsumption demandcultural and tourism consumptioninvestment in"soft infrastructure"domestic economic cycle
《重庆理工大学学报》 2026 (10)
1-6,6
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