"跨境电商+产业带"驱动数字新农人创业的机制、困境与优化路径OA

As an important carrier of the deep integration between the digital economy and the physical industry,cross-border e-commerce industrial belts are becoming a significant driving force for the entrepreneurship of digital new farmers.This paper focuses on the intrinsic connection between cross-border e-commerce industrial belts and digital new farmer entrepreneurship,systematically elucidating the driving mechanisms from three dimensions:product transformation empowerment,knowledge sharing empowerment,and ecological synergy empowerment.It also examines the practical challenges currently faced by digital new farmers in cross-border entrepreneurship,and on this basis proposes targeted optimization pathways,with the aim of providing theoretical references and policy insights for advancing the entrepreneurial practice of digital new farmers.