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乡村外来旅游企业的创新绩效与乡村高质量发展OA

Innovation performance of external rural tourism enterprises and high-quality rural development

中文摘要英文摘要

旨在探讨乡村外来旅游企业的创新绩效及对乡村高质量发展的影响.基于上海乡伴集团在江苏、上海、浙江和四川等案例地的问卷调研,通过实证分析,验证了乡村外来旅游企业的创新行为与乡村高质量发展存在关联性.研究结果表明:(1)乡村外来旅游企业的创新绩效对乡村高质量发展具有显著正向影响,具体体现在产业兴旺、生态宜居、乡风文明、治理有效和生活富裕5个维度上;(2)乡村外来旅游企业的探索式创新与乡村文化高质量发展间无显著相关性,可能受限于文化产权的保护与短期创新实践;(3)乡村外来旅游企业的利用式创新虽能提升产业效率,但与乡村产业高质量发展的科技化和创新经济规模无关;(4)创新绩效在乡村外来旅游企业创新与乡村高质量发展间起中介作用.研究表明,提高外来旅游企业的创新绩效是实现乡村高质量发展的重要路径之一,建议地方政府在招商引资中注重企业的创新性与绩效表现,推动"招商选智"策略的实施,强化动态协同管理,以形成高质量发展合力.

This study aims to explore the impact of innovation performance of external rural tourism enterprises on high-quality rural development based on questionnaire surveys conducted in case sites of the"Xiangban Group"in Jiangsu,Shanghai,Zhejiang,and Sichuan.Empirical analysis was employed to examine the intrinsic relationship.The results indicate that:(1)The innovation performance of external rural tourism enterprises significantly promotes high-quality rural development,particularly in the dimensions of industrial prosperity,ecological livability,local custom civilization,effective governance,and affluent living;(2)Exploratory innovation shows no significant correlation with cultural high-quality development,probably due to the constraints from cultural property rights protection as well as the short-term nature of such innovations;(3)Exploitative innovation enhances industrial efficiency but fails to contribute to the technological advancement and innovation-driven economic scaling required for industrial high-quality development;(4)Innovation performance plays a mediating role in the innovation of external rural tourism enterprises and the high-quality development of rural areas.The findings suggest that the innovation performance of external enterprises serves as a critical pathway for achieving rural high-quality development.It is recommended that local governments focus on the innovativeness and performance of enterprises in investment promotion,promote the implementation of the"investment-attraction for wisdom-creation"strategy,and strengthen dynamic collaborative management to form a synergistic force for high-quality development.

王岩;吴本

浙江大学建筑设计研究院有限公司,浙江 杭州 310028复旦大学 旅游学系,上海 200433

管理科学

乡村外来旅游企业创新绩效乡村高质量发展探索式创新利用式创新

external rural tourism enterpriseinnovation performancehigh-quality rural developmentexploratory innovationexploitative innovation

《浙江大学学报(理学版)》 2026 (4)

535-544,10

浙江大学平衡建筑研究中心"文旅赋能城乡高质量发展研究"项目(K横20241083)辽宁省社科联"智能社会重大议题前瞻研究(2025)"项目(2025lslzdwtkt-B-009).

10.3785/1008-9497.25026

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