云南蓝莓产业现状及可持续发展研究OA

Yunnan's unique low-latitude plateau climate has attracted numerous domestic and for-eign enterprises to invest in blueberry industry.In 2025,the blueberry planting area of the province reached 26 700 hm2,with a yield of 350 000 t.It is not only China's leading core producing region in terms of both blueberry planting area and yield,but also one of the world's most advantageous blueberry-growing areas.More importantly,the harvest season for Yunnan blueberries is concen-trated from December to April of the following year,filling the market gap left by the northern produc-ing areas in China and imported blueberries.However,the industry is still constrained by multiple bottlenecks:a lack of varieties with independent intellectual property rights,lagging development and utilization of local germplasm resources,insufficient talent reserves coupled with rising labor costs,an incomplete brand-building system,and a mismatch between marketing efforts and the scale of the industry.Based on the current development situation of blueberry industry in Yunnan,this pa-per systematically analyzes the existing problems and potential opportunities,and puts forward tar-geted countermeasures and suggestions for promoting the sustainable development of the industry,so as to provide theoretical reference and practical guidance for the high-quality development of Yun-nan blueberry industry.