首页|期刊导航|中国标准化|基于用户行为分析的标准文献数据埋点问题诊断和治理框架研究

基于用户行为分析的标准文献数据埋点问题诊断和治理框架研究OACHSSCD

Research on Problem Diagnosis and Governance Framework of Data Tracking for Standards Literature Based on User Behavior Analysis

中文摘要英文摘要

为深化标准文献服务平台的用户行为分析与数据驱动决策能力,本研究以上海标准文献馆的信息服务系统和信息公共服务平台为研究对象,对其数据埋点展开系统性诊断.通过构建"数据层—业务层—管理层"的三维诊断模型,发现已有埋点在数据采集有效性、用户行为刻画深度及长效治理机制方面存在优化空间.对此,提出了"数据清淤—业务对齐—管理闭环"的递进式治理框架.该框架为应对同类专业服务平台在数据埋点治理中面临的系统性挑战,提供了清晰的理论参考与可行的实施路径.

To enhance the capabilities of user behavior analysis and data-driven decision-making for standards literature service platforms,this study conducts a systematic diagnosis of the data tracking for the information service system and public service platform of the Shanghai Standards Library,which serve as the research objects.By constructing a three-dimensional diagnostic model that integrates data,business,and management layers,the study reveals that the existing tracking has room for optimization in terms of data collection validity,the depth of user behavior profiling,and the establishment of long-term governance mechanisms.In response,this research proposes a progressive governance framework of"data cleansing-business alignment-management closed-loop."This framework provides a clear theoretical reference and a feasible implementation path for similar professional service platforms to address the systemic challenges in data tracking governance.

李苏;唐嘉忆;李仪;胡欣雨;朱雅;王细漫

上海市质量和标准化研究院上海标准技术发展有限公司上海标准技术发展有限公司上海标准技术发展有限公司上海标准技术发展有限公司上海标准技术发展有限公司

数据埋点标准文献用户行为分析治理框架

data trackingstandards literatureuser behavior analysisgovernance framework

《中国标准化》 2026 (12)

49-53,5

10.3969/j.issn.1002-5944.2026.12.001

评论