快速补货模式下考虑库存限制的预售策略OA

This paper investigates pre-sale strategies for a retailer ordering multiple products under a quick replenishment mode with inventory capacity constraints,considering both independent products and interrelated products.By constructing mathematical models and conducting optimization analysis,it derives the retailer's optimal pre-sale pricing and initial order quantity decisions.Further numerical examples demonstrate that,compared with scenarios without pre-sales and quick replenishment,this supply chain can effectively control stockout costs while significantly reducing the risk of excess inventory and unsold products.At the same time,the pre-sale mechanism provides greater flexibility for price reductions,thereby attracting more consumers.The key contribution of this paper lies in incorporating inventory capacity constraints and warehousing costs as critical factors into the framework of pre-sale and replenishment policies,and in examining both independent and complementary multi-product settings.This extends the dimensionality of optimal decision-making from the commonly studied two-dimensional case to a multidimensional framework,greatly enhancing the model's practical applicability.