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根植性视角下"苏超"高质量持续发展研究OA

Research on the High-Quality and Sustainable Development of the"Jiangsu City Football League"from the Perspective of Embeddedness

中文摘要英文摘要

江苏省城市足球联赛(简称"苏超")以草根特质与地域特色为核心,在社交媒体推动下迅速成为国内业余体育领域的现象级赛事,其高质量可持续发展问题随之受到业界与学界关注.针对这一问题,引入根植性理论作为分析框架,从结构、认知、文化、制度4个维度,解析"苏超"与江苏本土社会网络、认知共识、文化传统及政策体系之间的耦合关系,厘清其本土化发展的内在逻辑.通过与英超、日本J1联赛等国际成熟赛事对标,识别出"苏超"在赛事体系架构、品牌认知沉淀、地域文化传承及制度保障建设方面存在的明显短板.在结合江苏省发展实际与国际经验的基础上,分别从4个维度提出柔性升降级机制、品牌价值深耕、地域文化融合及治理协同强化等优化建议,为"苏超"夯实根植性基础、提升赛事品质提供理论支撑与实践指引,促进其实现长效高质量发展.

The Jiangsu Provincial City Football League(referred to as"Jiangsu City Football League(JCFL)")has rapidly become a phenomenon in China's amateur sports,driven by its grassroots ethos and regional distinctiveness amplified via social media.Conse-quently,issues regarding its high-quality and sustainable development have attracted significant attention from industry and academia.To address this issues,this study adopts the theory of embeddedness as an analytical framework to systematically examine the coupling relationships between the league and Jiangsu's local social networks,cognitive consensus,cultural traditions,and policy systems across four dimensions:structural,cognitive,cultural,and institutional,thereby clarifying the intrinsic logic of its localized develop-ment.By benchmarking against mature international leagues like the English Premier League and Japan's J1 League,this study identi-fies significant shortcomings in the league's competition architecture,brand recognition cultivation,regional cultural inheritance,and institutional safeguard development.Based on Jiangsu's developmental realities and international best practices,targeted optimization recommendations are proposed for each dimension,including flexible promotion and relegation mechanisms,in-depth brand value cul-tivation,regional cultural integration,and enhanced governance coordination.These measures aim to provide theoretical support and practical guidance for the"Su Super League"to consolidate its embeddedness foundation,improve event quality,and promote its long-term high-quality development.

黄启发;张萌

江苏大学管理学院,江苏镇江 212013江苏大学管理学院,江苏镇江 212013

社会科学

"苏超"根植性理论高质量持续发展

Jiangsu City Football LeagueEmbeddedness theoryHigh-quality and sustainable development

《湖北体育科技》 2026 (3)

12-19,118,9

10.20185/j.cnki.1003-983X.2026.03.003

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