蓝印花布图案的现代视觉转化与文创产品开发OA

As a typical carrier of traditional Chinese printing and dyeing techniques,the modern transla-tion of the patterns of blue printed fabric holds dual significance for the dynamic inheritance of intangible cul-tural heritage and the development of cultural products.Firstly,the folk creation concepts and visual grammar rules in the patterns are analyzed,and the ethnic characteristics of symbolic metaphors are extracted.Then a visual transformation path of element deconstruction,style simplification,medium integration,and multi-di-mensional translation is constructed.By using shape grammar and digital technology,the contemporary dis-course of traditional patterns is reconstructed.Finally,a layered model of cultural product development is pro-posed,covering four product types:life aesthetics,fashion trends,local scenery,and digital experience,form-ing a closed loop chain from the protection of craftsmanship to the empowerment of the industry.