屯堡文化国际社交媒体的译介与传播现状探赜OA
Research on the Translation and Communication State of Tunpu Culture on International Social Media:Taking YouTube,Facebook and Instagram as the Focus
屯堡文化是中华优秀传统文化的重要组成部分,是国家形态发展和中华民族共同体建构的实证.分析三大国际社交媒体YouTube、Facebook、Instagram上的视频,筛选屯堡文化相关的译介视频数据与内容,分析屯堡文化的国际传播现状、译介策略并考察其传播效果,可以把握当前屯堡文化海外传播的现状,参考其他跨文化传播成功案例,整合接受度高的文本内容,探索屯堡文化海外传播的有效译介和传播路径.
Tunpu culture is an important part of the excellent traditional Chinese culture,which is the demonstration of the national development and the foundation of the Chinese national community.Through focusing on the videos of YouTube,Facebook and Instagram as the object,selecting the data and content of translation and videos related to Tunpu culture,we can analyze the current status of Tunpu cul-ture,the strategy of translation and examining its communication effects.By grasping the current status of overseas communication of Tunpu culture,integrat the text content with good acceptance and referring to other successful cases of cross-cultural communication,we can explore the effective translation and com-munication path of overseas communication of Tunpu culture.
马晓欢
贵州师范大学文学院||贵州民族大学外国语学院,贵州 贵阳55025
社会科学
贵州屯堡文化译介传播
Guizhou Tunpu culturetranslationcommunication
《安顺学院学报》 2026 (1)
20-25,6
贵州省2024年研究生科研基金项目"'讲好中国故事'背景下屯堡文化国际社交媒体的外译与传播研究"(2024YJSKYJJ205)2025年贵州省理论创新课题(联合课题)"贵州屯堡文化外译与传播研究"(GZL-CLH-2025-54).
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