妇幼健康特色医院文化建设的创新实践与价值实现OA

Based on the core mission of maternal and child health institutions and the specific health needs of their serv-ice populations,this study proposes the theoretical uniqueness of"Maternal and Child Health Characteristic Culture".It con-structs a cultural system supported by three pillars:"Fertility-and Parenting-Friendly Service Culture","Child-Friendly Practice Culture",and"Women's Whole-Life-Cycle Care Culture".Confronting the three major challenges of declining fertility rates,es-calating child health demands,and the sustainability of public welfare initiatives,this research uses Foshan Maternal and Child Health Hospital as a practical case study.Edgar Schein's three-level model of organizational culture is employed to analyze the specific pathways for cultural implementation.Furthermore,resource integration under Party leadership,multidisciplinary talent-driven mechanisms,and multi-dimensional brand storytelling are identified as key enablers for cultural grounding.The case study demonstrates that a characteristic culture can systematically resolve practical contradictions,achieving a unity of technical warmth,management efficiency,and public value,thereby providing a theoretical paradigm and practical reference for the trans-formation of maternal and child health institutions.