AIGC赋能北川羌绣设计创新与旅游推广研究OA

The intangible cultural heritage of Beichuan Qiang embroidery faces a discontinuity in its inheritance and aesthetics.This research uses semiotics to deconstruct the patterns,colors,and compositional elements,establishing a digital symbol library.Leveraging AIGC,this research translates cultural semantics into a prompting project,generating diverse visual assets such as cyberpunk,ink-and-wash Chinese style,and fantasy-realism.This work is being transformed through virtual IP,digital cultural creation,and AR/VR experiences,forming a"cultural decoding-AI generation-diversified dissemination"chain.This allows for the dynamic narrative of patterns,enhancing their appeal and tourist experience,and providing a scalable path for the digitization of intangible cultural heritage and the integration of culture and tourism.