基层干部"短视频+直播"助农的前因组态与效益分异OA

Based on a field survey on 127 villages in X county,Shanxi province,this paper applies fsQCA and PSM methods to empirically analyze the antecedent configuration and divergent effects of grassroots officers'efforts to assist agriculture by"short video+live streaming".The results show that four types of implementation configuration emerge from technology-organization-environment interactions:the responsive-coupling type,the opportunity-driven type,the resource-adapted type,and the pressure-propelled type.The developmental benefits generated by different types of driving paths exhibit significant heterogeneity.The responsive-coupling type built on technological adaptability,organizational responsiveness,and effective integration of external resources,comprehensively promotes synergistic improvements across multiple dimensions such as employment and livelihoods,industrial economy,grassroots governance,and green development.The opportunity-driven type,which enjoys certain technological investments and external support,fails to align effectively with local resource endowments and actual needs,resulting in weak comprehensive benefits and a"high-input and low-efficiency"dilemma.The resource-adapted type,while notably enhancing overall benefits,fails to advance employment and livelihoods.The pressure-propelled type,due to a disconnect between technology application and village realities,coupled with policy implementation detached from actual needs,fails to effectively stimulate socio-economic vitality and even suppresses endogenous development momentum to some extent.Accordingly,it is suggested that village selection mechanisms should be optimized to build multi-village digital industrial ecosystem,and that a digital task white-list system should be established to allow greater policy flexibility in implementation.