首页|期刊导航|数据科学与管理(英文)|Understanding users'effective use of generative conversational AI from a media naturalness perspective:a hybrid structural equation modeling-artificial neural network(SEM-ANN)approach

Understanding users'effective use of generative conversational AI from a media naturalness perspective:a hybrid structural equation modeling-artificial neural network(SEM-ANN)approachOA

Understanding users'effective use of generative conversational AI from a media naturalness perspective:a hybrid structural equation modeling-artificial neural network(SEM-ANN)approach

Kun Wang;Yaobin Lu;Zhao Pan

School of Management,Huazhong University of Science and Technology,Wuhan,430074,ChinaSchool of Management,Huazhong University of Science and Technology,Wuhan,430074,ChinaSchool of Management,Huazhong University of Science and Technology,Wuhan,430074,China

Generative conversational AIContent naturalnessStyle naturalnessEffective useSEM-ANN method

Generative conversational AIContent naturalnessStyle naturalnessEffective useSEM-ANN method

《数据科学与管理(英文)》 2025 (2)

147-159,13

This work was supported by the National Natural Science Foundation of China(NSFC)(Grant No.72171095),the National Social Science Foundation of China(Grant No.22VRC153),and the Wuhan Textile University Fund(Grant Nos.2024289 and 2024380).

10.1016/j.dsm.2024.09.001

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