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河南省农村跨境电商数智化发展研究OA

Research on the Digital and Intelligent Development of Rural Cross-border E-commerce in Henan Province

中文摘要英文摘要

作为农业大省与跨境电商综合试验区集聚地,河南省农村跨境电商数智化发展承载着农产品国际化与农民增收的使命.河南省跨境电商数智化发展的政策体系逐步完善、产业规模持续扩张、平台合作持续深化,但也存在数智化基础设施建设存在城乡差异、数智化人才供给结构性短缺、供应链数智化水平偏低、政策落地效能不足等问题.为此,应推进基础设施升级,筑牢数智化发展根基;构建人才培育体系,强化数智化智力支撑;推动供应链重构,提升全链条数智化效能;强化政策精准赋能,完善数智化保障体系,为河南省农村跨境电商创新发展提供借鉴.

As a major agricultural province and a hub for Cross-border E-commerce Comprehensive Pilot Zones,Henan Province provides a strategic context where the digital-intelligent development of rural cross-border e-commerce facilitates agricultural product internationalization and enhances farmer income.The policy architecture for digital-intelligent cross-border e-commerce development in Henan Province has progressively matured,evidenced by industrial expansion and enhanced platform collaboration.However,there are still problems such as urban-rural differences in the construction of digital and intelligent infrastructure,structural shortages in the supply of digital and intelligent talents,low levels of digital and intelligent supply chains,and insufficient effectiveness of policy implementation.To this end,efforts should be made to upgrade infrastructure and lay a solid foundation for digital and intelligent development,such as building a talent cultivation system and strengthen digital and intelligent intellectual support,promoting the reconstruction of the supply chain and enhance the digital and intelligent efficiency of the entire chain,strengthening the precise empowerment of policies,improving the digital and intelligent guarantee system,and providing reference for the innovative development of rural cross-border e-commerce in Henan Province.

史明灿;梁冲

河南农业职业学院电商物流学院,河南 郑州 451450河南农业职业学院电商物流学院,河南 郑州 451450

管理科学

河南省农村跨境电商数智化发展创新发展

Henan ProvinceRural Cross-border E-commerceDigitalizatal and Intelligent DevelopmentInnovative Development

《农村·农业·农民》 2025 (12)

39-43,5

河南省软科学研究计划项目(252400410697)

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